Technology Entrepreneurship: Taking Innovation to the Marketplace (3rd Edition) – eBook PDF
Technology Entrepreneurship: Taking Innovation to the Marketplace, 3rd Edition, (PDF) offers a practical toolkit for potential entrepreneurs with technology backgrounds that will assist them to navigate complex issues such as raising capital, product development, IP protection, and more. The ebook’s structure follows the entrepreneurial process in a step-by-step way, outlining key terms and helping readers without business qualifications involve with the activities addressed. Moreover, it includes a discussion of present trends and developments relevant to tomorrow’s entrepreneurs. Detailed information on the practicalities of technology entrepreneurship is combined with experience from academics to give a unique resource on how to approach this key subject.
- Offers potent insights into marketing and selling technology products to the global marketplace
- Offers an intense focus on product design and development, with customers and markets in mind
- Features extensive discussions on intellectual property development, management and protection
- Includes techniques for forecasting financials, raising funds, establishing venture valuation, and exit strategies
NOTE: The product only includes the ebook Technology Entrepreneurship: Taking Innovation to the Marketplace 3rd Edition in PDF. No access codes are included.
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